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Head of Ticket Sales

Location: 

Manchester, GB

Full Time / Part Time:  Full Time
Contract Type:  Permanent

 

Based in Manchester, this role offers the chance to shape and deliver ticket sales across football matchdays, concerts and major stadium events at the Etihad Stadium and Joie Stadium. You will turn commercial plans into practical sales activity, helping to drive revenue, improve ticket utilisation and create a smooth, customer-focused experience for every audience we serve.

 

Who We Are

 

Manchester City is a football club rooted in East Manchester, with a story that began in 1880 and continues to grow today. Built on resilience, belief and togetherness, success on the pitch is driven by the moments and memories shared with millions of Fans around the world. City is known for its bravery, its determination to the very end and its strong connection to where we come from. With Mancunian roots and a global outlook, we are shaped by our Fans and driven by a long-term vision, from developing future talent to supporting the communities we call home. Together, we are creating the next chapter, the City way.

 

Within our Matchday and Major Stadium Events team, we turn big moments into well-run sales activity. We work closely with Sales Planning, Marketing, Product and Service Support to make sure demand is captured, inventory is used well and every customer journey is commercially effective, easy to navigate and aligned to the wider matchday and events experience.

 

The Role

 

The Head of Ticket Sales leads the operational delivery of ticket sales revenue across football matchdays, concerts and major stadium events. You will translate commercial strategy into a clear annual sales plan and shape activity across general admission, memberships, season tickets, group sales and ancillary products.

 

Using sales analytics, customer insight and market data, you will help improve online conversion, audience targeting, ticket utilisation and yield. The role combines commercial judgement with practical delivery, making sure sales activity stays responsive to customer demand and aligned to business priorities.

 

You will work closely with Sales Planning, Marketing, Product and Service Support colleagues, while also building productive relationships with corporate clients, education bodies, community organisations and other group sales partners. You will lead and develop dedicated ticket sales teams, creating clarity, accountability and a high standard of delivery.

 

What You’ll Bring

 Experience in ticket sales, commercial sales or revenue delivery roles within sport, entertainment, hospitality or live event environments.

 Proven ability to deliver commercial performance against revenue and attendance targets.

 Understanding of sales planning, customer conversion, demand management and ticketing operations.

 Experience using analytics, customer insight and sales data to shape commercial activity and sales strategy.

 Comfortable working across digital sales channels and e-commerce environments, with the ability to turn online customer behaviour into ticket sales opportunities.

 Clear and effective communication skills, with the ability to plan, report and manage operational priorities well.

 

Why Choose Us

 

Working at City Football Group means being supported to do your best, with the flexibility and encouragement to look after your wellbeing. We are committed to helping our people learn, grow and thrive in a culture built on collaboration, openness and hard work.

 

As part of our team, you will receive 26 days’ annual leave plus a day off for your birthday, private healthcare and dental cover, and an annual discretionary bonus. You will also have access to a Health Cash Plan, Employee Assistance Programme with 24/7 GP support, and a company pension and life assurance.

 

Manchester-based employees also benefit from free on-site parking, complimentary breakfast and lunch, and access to a range of sports and leisure clubs.

 

You can enjoy a range of additional benefits, including cycle to work, Give As You Earn, discounted match tickets, savings in the City Store, a free City+ subscription, stadium tour discounts, and wider retail and lifestyle offers.

 

How to Apply

If this role sounds like it is for you, we would love to hear from you. To apply, please submit your application via our careers site by 19 July 2026. We encourage you to apply as soon as you can.

 

We work with a select group of agency partners and do not accept unsolicited applications. Any CVs submitted without prior agreement will be treated as a direct application.

 

Equal Opportunities

 

City Football Group promotes equal opportunities in employment and we positively welcome applications from all candidates regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex and sexual orientation.

 

We will screen all applicants and select candidates whose skills and experience seem to meet our needs. We will carefully consider your application during the initial screening and will contact you only if you are selected for an interview. If you require reasonable adjustments or any support throughout the process, please contact hiring@cityfootball.com and we will be happy to help.

 

All CFG recruitment communications originate from @cityfootball.com email addresses. If you receive communications from Gmail, Outlook.com or other personal email services claiming to represent CFG, please verify with the hiring team. Employment is subject to the provision of proof of eligibility to work in the UK.

 

Due to our safeguarding promise, all UK-based CFG roles will be subject to a DBS check upon commencing employment with us. This will be either a basic, standard or enhanced check depending on the job role and responsibilities.


Job Segment: Retail Sales, Retail, Sales

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